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Categoryeconomics

Strategy notes: Competitive strategy – Defense

By brahma_n
In economics, product, strategy
1 Min Read
S

Defense strategies Position defenseprotect the shire – or defend and reinforce your most established product.like Coca Cola spending on brandFlank defensedefend vulnerable areas a.k.a flanksiPhone SE for price sensitive segments, Uni- -lever bottom of pyramid in IndiaPre-emptive defenseDisrupt competitors before they act with pricing strategies, loyalty programs, aggressive marketing, or...

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Electric vehicles in 2024

By brahma_n
In economics, goodreads, markets, product, strategy
1 Min Read
E

Good read from Business insider on the softness in EV business in 2024, what is not working, and how government incentives played out in Norway. Large cars: Automakers argued that this was proof that people wanted only big cars, so they cut small models and made existing vehicles bigger, which made people with smaller cars feel less safe — you get the picture. Range anxiety: Since Americans have...

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